Costco Flyer - 08/01-08/31/2023 (Page 68)

leader of the pack how prana changed the organic snack-food landscape for good by erin silver trip to india helped alon farber and marie-josée richer realize the impact their food choices had to start a business selling organic snacks that were not only nourishing for consum- and-wife team started prana-which means "vital energy" in sanskrit-and nola and kombucha in richer's mother's kitchen in montreal "we started the business with only distributing and selling them," richer says "we learned how to design the packaging and even drew the labels by hand at night printed and cut them ourselves." after selling or demoing their items customers and for the planet," says richer co-founder and chief marketing officer responsibly sourced." prana dalari̇e bi̇r marie-josée richer and alon prana cherry-chocolate cerise-chocolat were small or nonexistent at the time their business quickly expanded outside montreal to the rest of the country "a big part of our job is making healthy foods accessible to more canadians," says value costco offers to members and the way they make high-quality products avail- able to consumers aligns with our mission." organic snack brand in canada and has the highest certified b corp environment ratings in north america in the snack and in a carbon footprint assessment to further still make sure to have their products taste- lot and give us their honest opinion," mother is happy to have her kitchen back company still very much a family affair erin silver is a freelance writer in toronto prana cherry-chocolate cerise-chocolat doing their part there's a special meaning behind the hummingbird in hummingbird who just wants to do its part prana founders alon farber and marie- josée richer were struck by the story and how it related to their vision for their snack foods that are good for people and reducing their own do their part.-es costco connection items are available in costco warehouses and at costco.ca gaëlle lina